How to attract more new customers, sell more to existing customers, and bring back your customers more often, with less effort.

Marketing

Being a good decision maker can help you in business and life. It’s been said that highly confident people make decisions clearly and stick to them rather than changing their minds or being indecisive. And even if decision making doesn’t come naturally to you, it is a skill which can be built on.

Here are a few tips to help you:

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Filed under Internet, Management, Marketing, Small Business by

The problem with many small business owners is that when they get started they’re all gung-ho and working hard, but after they reach some disappointment, they lose sight of their vision and often stop trying as hard and peter out. To run a successful business, it is essential to keep your vision alive.

Read more on Keep Your Auto Repair Business Vision Alive…

Filed under Management, Marketing, Small Business by

There are all kinds of devices and technologies around to help you save time. But the more things there are to save time, the more it seems like we don’t have enough. Everyone could use a little help getting more done, so here are a few tips on help you manage your time wisely and fit more into your day.

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The term “mojo” can mean different things to different people. For some, it means being “in the swing of things” or on top of their game. When a business owner has marketing mojo, they are on top of their marketing efforts and are having fun with them. Having this mojo is very desirable. When a business owner is having fun with their marketing, it won’t seem like a chore at all.

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One goal of any auto repair business is to provide quality auto repair service that people want to buy. We’ve all seen or heard about what can happen when people get lousy service and complain about it. Class action suits are filed all the time against companies for unethical practices and faulty products. Earning more money is not to be gained at the expense of proper customer service.

Read more on Money Versus Customer Service…

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Customer service requires the use of the long-standing principle of being nice and the "do unto others" creed – and of course a courteous attitude. Nothing is worse than bad service at a restaurant, or a grumpy and inattentive associate at a store. It is moments like these that create a bad experience for a customer and makes a customer think twice about returning. Bad experiences also get around by word of mouth twice as fast as a good experience; too many of the bad experiences being talked about puts your company in immediate jeopardy.

Read more on Auto Repair Customer Service 101…

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Good times, bad times, auto repair business ups and downs. Profit gains and money loss in a merry-sales-go-round. Oh yeah! Finding new customers is not always easy, and you can suffer for it during those times when it's not.

You can keep putting out the deals in expensive advertising, but when that fails does that mean you go broke? Absolutely not!

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What's a business owner to do?

Recently there was a news item from the Orlando, Florida area regarding Yellow Pages. What makes an ubiquitous book like the Yellow Pages a news story? Exactly that! They are everywhere! Evidently, at least in the Orlando area, something is going to be done about it.

Read more on Yellow Pages Advertising For Your Business…

Filed under Internet, Marketing, Offline by

Social media marketing is a way to promote your business on the internet via social networking. This has grown to encompass a very large number of websites and methods.

The savvy internet marketer is learning how to use this powerful marketing method to grow their business and make valuable contacts for the future.

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My Auto Repair Business is Losing Money

You bravely took the first step and started an auto repair business.  Entrepreneurship is rewarding but also scary.  Just as many things can go wrong as can go right.  The biggest “wrong” is losing money.

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