How to attract more new customers, sell more to existing customers, and bring back your customers more often, with less effort.

Management

Being a good decision maker can help you in business and life. It’s been said that highly confident people make decisions clearly and stick to them rather than changing their minds or being indecisive. And even if decision making doesn’t come naturally to you, it is a skill which can be built on.

Here are a few tips to help you:

Read more on Strategies to Become a Better Decision Maker…

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Being in the auto repair business, you’re eventually going to get some negative feedback from your customers or other people you work with or for. While your initial reaction is probably to get mad or upset, negative feedback is actually a good thing. It means that your customers are giving you an opportunity to improve your business.

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You spend a lot of time in your office. It should be that this space is not only inviting but also energizing, healthy and creative. One way to do this is by simply creating a positive flow of air and mood throughout the space.

Here are some quick and easy tips:

Read more on How To Make Your Office More Productive…

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The problem with many small business owners is that when they get started they’re all gung-ho and working hard, but after they reach some disappointment, they lose sight of their vision and often stop trying as hard and peter out. To run a successful business, it is essential to keep your vision alive.

Read more on Keep Your Auto Repair Business Vision Alive…

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There are all kinds of devices and technologies around to help you save time. But the more things there are to save time, the more it seems like we don’t have enough. Everyone could use a little help getting more done, so here are a few tips on help you manage your time wisely and fit more into your day.

Read more on Time Management Strategies…

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One goal of any auto repair business is to provide quality auto repair service that people want to buy. We’ve all seen or heard about what can happen when people get lousy service and complain about it. Class action suits are filed all the time against companies for unethical practices and faulty products. Earning more money is not to be gained at the expense of proper customer service.

Read more on Money Versus Customer Service…

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Good times, bad times, auto repair business ups and downs. Profit gains and money loss in a merry-sales-go-round. Oh yeah! Finding new customers is not always easy, and you can suffer for it during those times when it's not.

You can keep putting out the deals in expensive advertising, but when that fails does that mean you go broke? Absolutely not!

Read more on Keep Your Auto Repair Customers Coming Back…

Auto Repair Direct Marketing has to be the most exciting area of marketing. The results of a winning mailing are truly thrilling. Few things can compare with opening your mailbox to find a flood of emails or envelopes filled with orders and checks made out to you! And if you can increase the response to your offer by just a fraction of a percent, you can turn a slight profit into windfall profits.

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Most business owners subscribe to the thought that you "must spend money to make money". This can be true, but you also must know exactly where that money is going and the results it brings. A small business owner never has any money to waste.

Some ways that your business might waste money includes the following:

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Marketing Makes Me Crazy

The big question concerning starting an auto repair business, besides what you will work on, is how you will market what you are selling.  Marketing is the way that business owners turn their products and services into the “need to know” name in the business.  Learning marketing takes a serious effort and the sheer volume of information available can be overwhelming.

Read more on Small Business Marketing Help…

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