Auto Repair Direct Marketing has to be the most exciting area of marketing. The results of a winning mailing are truly thrilling. Few things can compare with opening your mailbox to find a flood of emails or envelopes filled with orders and checks made out to you! And if you can increase the response to your offer by just a fraction of a percent, you can turn a slight profit into windfall profits.
Filed under Direct Mail, Internet, Management by
Marketing Mistakes
Business is a combination of talent and hard work. The talent can only take you so far, so begin by doing your homework. Every business benefits from advertising in some form or another. The key to becoming a name that people can trust is to let them know who you are and what you stand for. Here are a few marketing mistakes that, if avoided, will spare you much grief and money.
Filed under Customer Service, Direct Mail, Internet, Management, eMail by
Five Tips for the Busy Season
The busiest season for most auto repair businesses is the winter. When your auto repair business has defined highs and lows, capitalize on those highs by working a strategy during the lows. Here are five tips to help you prepare for the busy season when business is slow.
Filed under Customer Service, Direct Mail, Internet, Management, eMail by
