An important letter to Auto Repair Shop Owners…

Would You Buy A Product Or Service
That Has Bad Online Ratings And Reviews?

If the answer is “NO” then you owe it to yourself
to take just a few minutes to read this letter…

From The Desk Of: Bill Enross
Internet Marketing Consultant

Dear Fellow Small Business Owner,

Are you sick and tired of hearing about the latest Internet whiz-kid that figured out a new way to make millions online, while you continue to work hard to find new customers and grow your business one day at a time?

Or maybe it’s the competitor across town that seems to have a total understanding of how to use their website and online reviews to get huge visibility in the marketplace while you wonder why you seem to be the only person that’s seen your website in the last few years …

If so, this letter was written specifically for you.

The reality is that in today’s competitive business environment, you can’t afford to be without a smart strategy for marketing your business reputation online.

To stick your head in the sand and ignore the fact that more and more customers are searching for online reviews about Auto Repair Shops is simply letting your competition walk away with the greatest opportunity for business growth you may ever see.

But I understand why you may be having a hard time…

The reality is…

Most Auto Repair Shops Are Not Taking Advantage of the Power of Building And Marketing A 5 Star Reputation

Why not? I’ve found that there are three roadblocks you’re likely running into:

  1. You have a lack of marketing know-how. If you don’t have the marketing chops at your company, then all of the Internet-this and Internet-that isn’t going to do you much good. The technology isn’t going to sell your products or services without a clear marketing message and excellent reviews to go along with it.
  2. You don’t have the technical know-how to gather and post your reviews online. This is incredibly frustrating, isn’t it? I know—I’ve been there! Your customers promise to visit Google, Yelp, Insider Pages, or some other review site. You practically hold their hand, but the reviews never seem to get posted.
  3. You don’t have time. The reality of running a business is that there is never enough time in the day to do everything you’d like. If you have to choose between servicing a client or studying the latest Internet marketing strategy, chances are you will (and should!) take care of your customer!

These are all perfectly legitimate reasons. But I am writing you today to make the argument that you shouldn’t let these roadblocks stop you from getting a 5 Star Reputation to grow your business.

The opportunity for your business is just too large!

The HARSH REALITY that every auto repair
shop owner must accept …

It doesn’t matter if you have better products or services than all of your competitors if your potential customers never get a chance to try them! If your competition has more or better reviews, and greater visibility in Google, you will never get the opportunity to show what you are made of!

Which raises the question…

Could You Be Using Online Reviews More Effectively
At Your Auto Repair Business?

My bet is that the answer is “yes.” Do any of these ring a bell?

  • Do you sometimes feel like you are “missing the Internet boat” at your business?
  • Do you find it hard to keep up with all of the changes happening on the Internet and how those changes should impact your marketing and business growth strategy?
  • Are you tired of seeing your competitors show up all over the web, while your website seems to be stuck in anonymity?

If so, I believe I can help…

Here’s what I’ve done…

I’ve Decided To Host A Free Virtual Training For Auto Repair Shop Owners To Help You Get More New Customers By Creating And Marketing Your 5 Star Reputation Online

Since I started in Internet marketing I’ve been fortunate to work with great business owners like you to use the Internet to reach efficiency in sales and boost profits. I’ve learned that a robust presence in Google’s local business directory and a 5 Star Reputation is perhaps THE most efficient, affordable, and measurable way of generating new leads for your business.

But here’s the rub: there is an art and science to doing it right. I’ve figured it out, and I can help you!

The results have been nothing short of fantastic! Check out what some of our clients have to say:

“BLOWN AWAY! That’s how I would describe the working relationship we’ve had with Bill since the inception of the website. BUT it didn’t stop there, we have now moved way beyond with social media presence, Facebook, Yelp, Google reviews, Mobile friendly website… Can’t wait to see what’s next! Bill takes the time with every endeavor to explain in “English” what we are working together to accomplish. Thanks Bill.”
– Tom Ricci, Body & Paint Center – Hudson, MA


“Bill has been a true professional that I have had the pleasure of dealing with for many years in the automotive business. Bill had brought to my attention that we were lacking in the marketing department and he has done a tremendous job getting our “face” out there. He has always been there to immediately answer any questions or concerns that I may have, as he always has during our business relationship. We have just started working with Bill a few months back and the work Bill has done has already worked for us. I am excited to see how much more Bill can help our business. If someone is looking for the “edge” in marketing, Bill is the person to look toward to get it done.” -Jeff Lundgren, Highway Auto Body – Rockland, MA


“I’ve been in business for 35 years and was really behind on establishing a presence on the Internet. Bill, you have been and continue to be a great asset in my business. Thanks for all your hard work.”– Bill Cavanaro, Cohasset Collision – Cohasset, MA


“We couldn’t be more pleased with the service we have received from Bill. We have been in business since 1978 and never realized the impact that the internet could provide. We thought everyone knew us. Not true. Once he designed our website, we started getting calls from several in-town and out-of-town customers who saw us “online”. Bill did an excellent job for us and what impressed us most, was that his service is truly top-notch. We are not 8-5 Monday-Friday people and we would often email him with a question on the weekends or later in the evening. No matter what day or time we contacted him, we got an answer almost immediately. I would highly recommend him for any of your internet marketing needs—he’s a true professional in every sense of the word.”– Ed Nalewanski, Ed’s Auto Body & Repair – Easthampton, MA


“Working with Bill on our website has been a great experience. Not only has he helped optimize our site for maximum Google exposure, but he has been instrumental in implementing an easy, incentive based program for customer reviews. He is extremely professional and an absolute pleasure to do business with. Thanks for everything Bill!”-Molly Brodeur, Al Brodeur’s Auto Body – Marlboro, MA


“Hiring Bill to help me with my website was the best business decision I could have made. He always make himself available whenever I call for his help or even just to run an idea past him. We are already seeing an increase in traffic to our site and most importantly to our business. I’d be lost without his help.”-Gary Cloutier, Cloot’s Auto Body – Westfield, MA


“Since we started working with Bill to create our small business website and social media network, we’ve seen an increase in telephone inquiries, which ultimately leads to new customers. Bill’s knowledge and attention to detail has paid off as we are currently listed at the top of the local search results for our most important search term. The automated monthly follow up emails provides an hassle free method of remaining relevant to our customers, without menacing or clogging up anyone’s email inboxes. Bill has provided innovative and timely solutions and has always created a product that is customized to our particular business needs. He has always been professional and responds to any inquiry we had with immediate concern and attention. We look forward to continue working with Bill to advance our positioning within the competitive, and ever changing, world of social media marketing!”-Jeff Williams, Middlesex Auto Body – Natick, MA


“I attended a seminar that Bill was going to be speaking at because I heard “He is The Guy”. I contacted Bill the following day and received his immediate response. He has lived up to EVERY promise that he has made and then some. Knowledgeable, efficient and very easy to communicate with are just some of the qualities that I have found in him. I would highly recommend him and would give 6 stars if it were an option!”-Russell Hamel, Hamel Bros Service – Lowell, MA


I’m very confident that we can get similar results for you.

Attend My Free Training On Reputation Marketing And I’ll
Show You Proven Strategies To Grow Your Auto Repair Business In The Next Year

I’m confident that I can help you make money using the Internet to market your business.

If you attend my Reputation Marketing Training Session, I will personally guide you through a series of innovative ways to use Reputation Marketing to grow your business, give you FREE Access to our new software that will pull the online reputation report for your business LIVE, and GIVE you my new report, Reputation Marketing 101 which will give you step-by-step strategies you can put to work immediately to give your business a lift.

At the end of our session, I promise that you will have learned:

  • Why your business should care about—and invest in—Reputation Marketing
  • Top strategies smart shop owners are using today to leverage their 5 Star Reputation and increase website traffic AND costly mistakes to avoid when posting and marketing your reviews
  • How Reputation Marketing differs from Reputation Management (and why to avoid people selling Reputation Management)

Ultimately, you’ll learn how to make money in the next year using Reputation Marketing to grow your business just from the free information I’ll be sharing in the training.

My No-Strings-Attached Promise

I also want to be very clear that there are no expectations on my part for you to do or buy anything when you sign up for the Auto Repair Shop Reputation Marketing Training Webinar, as a matter of fact there won’t be anything for sale at all. Each webinar will be limited to a maximum of 100 people, so be sure to register NOW, what you will learn may make very well decide the future of your business.

Here’s what you should do now…

Please Join Me!

Please make room on your calendar, this could be the best 30 minutes you spend on your business this year. So go ahead and put me to the challenge right now while you’re thinking about it (the worst that can happen is a you’ll learn how to get more new customers!).





If you have any questions about the event, please contact me at: 775.434.8152.

I look forward to seeing you there!




Bill Enross
cPrax Internet Marketing

P.S. – Although I’ve been helping shop owners like you get more business using the Internet since 2000, you also should know that I have been in the auto service and parts business for over 40 years, including 22 years as an independent shop owner like you.

P.P.S. – I know you’re busy and I hate BS as much as you, so I promise this training will be concise, to the point, and under 30 minutes from start to finish.

P.P.P.S. You are only one customer away from a bad reputation online, and your online reputation is E V E R Y T H I N G!